Alejandro Betancourt Lopez was born on February 22, 1980, in native South America. He got two undergraduate degrees in economics and business administration from Massachusetts Suffolk University in Boston. He has found his extraordinary success through being an administrator, an angel investor, an entrepreneur, and a business owner.
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Alejandro Betancourt Lopez started his professional career as a manager in several companies, including BGB energy and commodities trader Guruceaga Group. He has been a businessman in the fields of energy and EPC. Currently, he is the president and chairman of Hawkers Co. and the founder of Auro Travel.
Alejandro Betancourt Lopez joined Hawkers CO. in 2016. He was not among the company’s founders, but he got brought by a group of investors. He was poached to stabilize the company financially and ensure an influx of external funding, guaranteeing an increase in brand reach. By this time, the company was getting praise for its sales of sunglasses online.
In 2015 the deals for sunglasses got high, and the investment placed two years ago of 300 dollars had risen to 60 million dollars. But although the increase in sales was very impressive hence better profits, the expenditure was very high to an extent the company was facing a danger of closing down.
Alejandro Betancourt Lopez ensured the hawkers overcame the blocking waves and made a solid market share with his forward-thinking investment ideas. Having the market in place boosted the sales. It was made possible by crafting a marketing strategy for the sunglasses. Even where it seems impossible, he kept trying since that was his motto.
Upon joining the company, he increased the customer base from more than 50 countries and established brick and mortar stores globally, ensuring millions of sunglasses got sold. Alejandro Betancourt Lopez found how they could penetrate the market and increase it without burdening much on the advertising. Alejandro Betancourt Lopez’s: Twitter.